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As fitness consciousness rises in India, Reebok explores Tier II and Tier III cities - Exchange4media
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Fightnomics Reed on Twitter: "In the new Reebok-UFC sponsor system fewer fighters will fall into the bottom pay tier, but roughly the same in top 3 http://t.co/7Y6VsSjJR3"
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Reebok,Adidas to sharpen the marketing strategy to enter tier 2 markets and small towns - Times of India
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